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	<title>Len&#039;s News, Notes, and Stuff &#187; branding</title>
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	<description>I&#039;ll show you a variety of stuff because variety is good for you.</description>
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		<title>What Do You Do? How You Phrase the Answer Can Make or Break You</title>
		<link>http://www.leonardchu.com/blog/index.php/2010/what-do-you-do/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-do-you-do</link>
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		<pubDate>Sat, 30 Jan 2010 16:14:19 +0000</pubDate>
		<dc:creator>Leonard Chu</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[hiring]]></category>
		<category><![CDATA[marketing]]></category>
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		<description><![CDATA[Marketing isn&#8217;t something just for the marketing department.  It&#8217;s something we all do, but it&#8217;s just that most of us do it very poorly.  The clip below is talking about indie musicians marketing themselves &#8211; you know, the kind that the big labels haven&#8217;t picked up, nobody knows about, and are trying to get people [...]]]></description>
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		<title>Brands Mean Less as We Get Older</title>
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		<pubDate>Thu, 14 Jan 2010 04:48:42 +0000</pubDate>
		<dc:creator>Leonard Chu</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[News & Commentary]]></category>
		<category><![CDATA[branding]]></category>
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		<description><![CDATA[Brands are an important part of the business world, and they&#8217;re important to us as consumers.  I wouldn&#8217;t be so presumptuous to say that brands don&#8217;t mean anything to me anymore, or that I am immune to their power and influence.  However, I have noticed that they don&#8217;t matter to me as much anymore.  I [...]]]></description>
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